Quick verdict
Which one fits your situation?
If you're raising money from the public for a cause, emergency, or memorial, GoFundMe's the right tool. If you're collecting from a known group of friends, family, or coworkers — everyone pays the same — Pooled is built specifically for that case: private link, equal contributions, hard deadline, and automatic refunds.
Head to head
Side-by-side
GoFundMe
Pooled
Pick the right tool
When to choose each
Choose GoFundMe when…
- You're raising money for a cause, emergency, medical bill, or memorial.
- You want help from people you don't know personally.
- Donors should be able to choose how much to give (or not).
- You don't mind the page being publicly listed and indexed.
Choose Pooled when…
- You're collecting from a known group — friends, family, coworkers.
- Everyone should pay an equal share and you want it visible.
- You need a hard deadline and automatic refund if not enough people contribute.
- You don't want a public page or tipping prompts on top of contributions.
Questions
Frequently asked
GoFundMe is built for public fundraising — donors choose any amount, the page is publicly listed, and the platform asks donors to tip on top of their contribution. For a group of friends splitting an Airbnb, that's awkward. Pooled is designed for closed groups: one set price, one shareable link, no tipping prompts, and automatic refund if not enough people pay in.
GoFundMe advertises 0% platform fees, but the payment processor takes ~2.9% + $0.30 per donation and the platform asks every donor to tip 15% on top. In practice, GoFundMe often costs contributors more than Pooled's flat 3% platform fee. Pooled never adds tip prompts.
GoFundMe releases funds whether or not you hit the goal. Refunds are handled case-by-case by support and aren't built into the platform. Pooled auto-refunds every contributor's original payment method if a pool fails to reach its goal by the deadline.
GoFundMe pages are indexable and discoverable by default. You can make a page "unlisted" but the link is still publicly accessible. Pooled pools are private to people with the link — no public directory, no SEO indexing.
GoFundMe is the right tool for public causes — medical emergencies, memorial funds, disaster relief, fundraising for an organization or stranger. If you want help from people you don't know personally, you need a public platform. Pooled works only for closed groups who share the link directly.
Collecting an equal share from your group?
Set the price, share one private link, and let everyone see who's paid. Auto-refund if the goal isn't met.
Create a pool — it's free to start→Or see how Pooled works.